There are many fads online, but search engine optimization is not one of them. The internet is continuously growing and this means you have to learn the rules of the search engines as soon as you can to keep up with the trends of searching and buying online. Your investment on your business website will amount to nothing if internet users cannot even find you. The search engine pages is where you want to be if you want to sell anything online.
Before you can start advertising online, you should know the basics of SEO. Selling online means you must find out how you can place your ad, or anything that will bring people to your site, by using the search engines.
There?s a learning curve involves when trying to do SEO. You just need to find software and free tools for search keywords, page rank analyzers and software that measure anything from link popularity to keyword density on a page. But this process of research is necessary if you want to sell something online.
Basics of SEO
1. Keyword Research ? There are words or phrases that people use to look for information online. If you can find out which keywords are used more often by users, you can build a good marketing campaign around these keywords. This process can be automatic if you use a good software. Most keyword analyzers are free, such as google adwords tool and wordtracker.
2. Search ranking ? Google Rankings, Yahoo Search Rankings and Alexa Page ranking system are used by marketers to find out how deep users must search to find you. This knowledge is important if you?ve hired some SEO expert to help you get to the first page of a search engine for one particular keyword or keyphrase.
3. Page Ranking ? Page rank is a system that google came up with to evaluate the relevance of web pages in their index. The factors involved in google?s page ranking isn?t clear, but the page rank is a number they assign according to the site?s significance to internet users. You can use Page Rank seo tools to check if your link building efforts are effective.
4. Link popularity analysis ? A good link popularity rating should tell you how many places online are pointing to your site. Link popularity is an indication of your website?s visibility online.
These resources can increase the probability that you?re building your website promotions properly. Your profitability depends on how patient you are in terms of learning and applying SEO.
SEO is one way that you can learn How to make money online. So, be like Russell Brunson and Mike Filsaime today!
Source: http://www.steggos.com/blog/2011/06/18/easy-search-engine-optimization/
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